Keystone RV Management Evolves
As Bill Fenech Moves to Damon

Ron Fenech, president of Keystone RV Company, Goshen, IN, announced that his brother, Bill Fenech, executive vice-president, has been promoted by parent company Thor Ind., to the presidency of Damon Industries, Elkhart, IN, another of Thor's subsidiaries.

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Keystone is North America's largest manufacturer of towable travel trailers and fifth wheels. Fenech also announced that Jeff Rank, general manager of the Montana and Mountaineer brands, and Bob Martin, general manager of the Cougar and Hornet brands, have been promoted to vice-president within their respective product divisions.

Don Clark, senior vice-president of Keystone, will continue in his role overseeing the nine remaining Keystone brands, and will have additional responsibilities. Among these, Fenech said that Clark will be Keystone's point person when a single national contact is needed to represent sales and marketing.

Fenech said, "Keystone continues to maintain our decentralized organizational structure. Breaking sales into three product groups helps us remain close to our customers as we continue to put the decision making authority as close as we can to the market."

Fenech continued, "For me personally, not having Bill as a part of Keystone is difficult; however, this is a great opportunity for him and the timing at Keystone is perfect. Our people are ready for their new responsibilities. This change provides an opportunity for everyone to continue to grow."

HWH Welcomes New Regional Sales Manager

 HWH Corporation has announced the appointment of Duane Brown as regional sales manager for Illinois, Indiana and Michigan.

In making the announcement, HWH President Paul Hanser noted, “Duane’s background and expertise will be an asset in working with dealers and end customers. His capabilities mesh well with our company’s commitment to customer support and continuing product excellence.”

Brown holds degrees in marketing and psychology from Rockhurst University, Kansas City, Mo. He worked as territorial sales representative and sales manager for a book publishing company. He owned and operated a sports publishing company for ten years. 

Fleetwood RV Strengthers Product Planning Department

Fleetwood RV has announced the addition of several team members to its Product Planning department. 

Led by Luc van Herle, Director of Product Planning, the team’s objective is to develop RV products that are designed to exceed the ever changing expectations of Fleetwood RV customers. Members of the team include: 

l Diego Wood, who was promoted to Product Planning Manager for the travel trailer division, comes to the group with more than 15 years of RV design experience 
l Bill Correia, who brings 26 years of product planning and marketing experience to the table, also joins Fleetwood as a Product Planning Manager for the travel trailer division
l John Weber, who comes to Fleetwood with over 25 years of product planning experience for the auto industry, has been brought in as Product Planning Manager for the motor home division
l Stephen Shewey, who brings 20 years of market research experience in the consumer packaged goods industry, now acts as Market Information Manager for Fleetwood RV.

“The growth of our product planning department is crucial to our continued success,” said Chris Braun, Senior VP of Fleetwood RV. “We have built a team of highly qualified managers who, under the keen direction of Luc van Herle, will help Fleetwood break into new areas and develop innovations that will shape our industry’s future.”

Avery Dennison Graphics Division
Names Lance Hutt Business Manager

Avery Dennison Graphics Division North America has hired Lance Hutt for the position of Business Manager, Digital Imaging Solutions. Hutt will have strategic and operational responsibility of the business, which manufactures pressure- sensitive, adhesive-backed media, films and banner material for all ink jet printing technologies. End use applications include point-of-purchase, fleet graphics, banners, window graphics, backlit signage and floor graphics.

Hutt joined Avery Dennison in 1995 as Market Development Manager with the International Business Development Group in Santiago, Chile. He has held both business and marketing positions with the Office Products Division in Chile, Argentina and the United States. Since 2002, he led the Small Business Communications Group of Office Products North America.

Newmar Hires Regional Sales Representative

Newmar Corporation, the Indiana-based manufacturer of Class A Motorhomes and Fifth Wheels, has announced the hiring of a Regional Sales Representative. Darin Elswick has joined the sales team in the towable RV product division.

Elswick brings more than 12 years of knowledge and experience in sales and management in the RV industry to Newmar.

"I believe Darin to be a key piece of the Newmar puzzle as we build and prepare for the future,” said Jeff Cripe, Newmar’s Director of Towable Sales. “He is the type of individual that can make an immediate impact on the dealer body and will be a difference-maker on the road to higher goals. We are glad to have him on board here at Newmar."

In his new position, Elswick will be responsible for overseeing the sales volume of the American Star, Kountry Star, Mountain Aire, and Kountry Aire towable RV market in the Upper Midwest Region and in the Southeast Region. He will also be accountable for dealer training, account development, and servicing the dealer network.

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