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    December 2004 Volume 30 - Number 5    

Manufacturer Spotlight     


    

Peterson Industries Hosts Annual Dealer Meeting and Show

Peterson Industries, Inc., manufacturer of the respected Excel line of fifth wheel RVs, held it’s annual Dealer Show and Meeting at Excel’s corporate headquarters in Smith Center, Kansas from October 24 to 26, 2004. At the show, Excel dealers from around the country got their first look at new models planned for future production, were introduced to Peterson’s marketing plans, and learned about new dealer support materials and programs. In addition, the company recognized a variety of dealers for their contributions and efforts in expanding sales of the Excel RV. 

Among the honorees:

Kay Wilks, Kathy & Ralph Chowning -- RV Sales in Moriarty, NM received the Regency Gold Award $2 million in sales) and the #1 Dealer award.

Bob Polly received the Regency Award for Jack's Campers, Mitchell, SD --- Owner is Doug Veldheer. The dealership also received the #2 Dealer Award

Stan Vander Plaats -- RV Central, Sheldon, IA received the Regency Award along with the #3 Dealer Award.

Doug Pewitt -- Doug’s RV, Duncan, OK received the Regency Award.


The President's Award went to Mike and Cheryl Johnson

from Texas Happy Campers located in Burleson, TX. This award goes to the dealer who has demonstrated an exceptional level of customer service and whose business philosophy most aligns with that of Peterson Industries.

The company’s “Rookie of the Year” went to Bob and Sharon Adgate -- S&B RV in Marshall, VA. This award goes to a new dealer with the most Excel RV sales in their first year.

Jim and Dick Dykeman -- Hastings Motor Sales received the Regency Award.



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