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    December 2004 Volume 30 - Number 5    

Contents     


More than 340,000 RVs To Dealers in ‘04

 


Coach House's Dave and Steve Gerzeny

Coach House Raises the Type C
Motorhome Bar

In 2005 Coach House will celebrate their twentieth anniversary in the RV industry. They have continuously improved the product line since they first started manufacturing a small Class B motorhome with a hydraulic lift top that allowed the motorhome to be garaged.

The company was founded by Ruben Gerzeny, who had worked for Volkswagen in Ohio and a local Florida RV dealership. Coach House is now owned by two of his sons, Dave Gerzeny, president, and Steve Gerzeny, vice president. They purchased the company in 1990 and incorporated; then never looked back.

RV America On Line and MyRVAdvantage Form Strategic Partnership to Help RV Dealers

Two of the industry’s leading Internet companies have announced a joint program that will allow their customers to maximize the benefits of marketing and utilizing the technology of the World Wide Web.

RV America (www.rvamerica.com) and MyRVAdvantage (www.myrvadvantage.com) will share their expertise in web-based portals and process management software. The companies will co-market solutions designed to increase traffic to dealer web sites and expand dealer capabilities to refine the sales process and improve bottom line profits.

“Combining the best of what we both do will only enhance the Internet experience of our respective customers stated Don Magary, president of RV America.”

Editorial

TEAM

It only took 86 years, but the Boston Red Sox have finally buried the Curse of the Bambino and the hearts of many a New York Yankee fan along the way. Just nine short months after the New England Patriots had captured their second World Championship in three years, or beloved BoSox hung up their first championship banner since 1918.

What do a football team and a baseball team have to do with the RV industry?

Nothing … and everything.

What was the secret to success for both of these teams? Just that … they were teams. In both cases, they were exceptionally well managed teams of highly motivated individuals with a common purpose, win as a team or lose as a team, but they would always be a team.

In both cases an experienced and committed executive ownership team wanted to do everything in their power to deliver the expectations of their customers … the people who pay top dollar to see athletes perform on the playing field.

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