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Home Again In Indiana --
Dick Parks Settles In At Newmar
Following his 33-year career so far in the RV industry with 17 of those years with
Fleetwood where he rose to the top of the RV group, Dick Parks returns to his home state
as president of Newmar Corporation. Read Parks' story and how he plans to continue in the
same direction that Mahlon Miller and Virgil Miller have taken to build Newmar into one of
the industry's most respected companies. |
RV Aftermarket Industry
Meets in Arizona -
Blue Ox Honored as 'Supplier
of the Year'
Armed with a youthful board of directors and new name, the RV Aftermarket Association,
formerly WDA, adopted a new strategic plan at its October meeting in Arizona and honored
its outstanding members during the 28th Annual Executive Conference.
RV Industry Heritage
Wally Byam -- King Of The Caravans
Most everyone recognizes the name Wally Byam and his role in creating the Airstream
Mystique, but few know what a significant role he played in pioneering the concept of
group travel for RVers ...... caravanning. |
RV Dealers
Making A Big Investment In Service
RV dealers across the nation are making a new commitment to their service departments
motivated by the opportunities presented by Workhorse Custom Chassis' decision to certify
traditional dealerships as authorized service centers. Seizing the opportunity to give
motorhome owners the luxury of having their total RV serviced by the selling dealer,
dealers believe it's a long overdue opportunity. Read what dealers are saying and learn
what it takes to become a certified service center for WCC. |
Salesmanship
Sell Convenience, Sell Safety;
More Than Ever . . . Sell the Travel Advantages of RVing
In our changed world following the tragic events of September 11th, the RV industry,
especially RV dealers, have a unique opportunity to take our 'family travel' message to an
eagerly awaiting audience. Read what Zagami thinks are the right and wrong ways to sell
RVs and how to eventually win against competing industries. |
